PRAN's "Sea to Summit" campaign highlights its support for Ikramul Hasan Shakil, a Bangladeshi adventurer embarking from Cox’s Bazar to Mount Everest. The campaign aims to raise sustainability awareness and showcase Bangladesh's spirit globally. It emphasises PRAN's commitment to empowering individuals who embody values, courage, and national pride, with an inspirational and future-focused tone. Overall, the initiative positions PRAN as a brand that supports dreamers in building a sustainable future for Bangladesh.
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